Embark’s mission is to help companies large and small manage their Wordpress sites. We wanted to convey a sense of direction and leadership, so we landed on the compass arrow to hint at a sense of guided direction, but also as a launching rocket. Onwards and upwards!
In what could have been the ride service to rule them all, LOCAL LUXURY came to us requesting a brand identity that portrayed elegance and value, with just the right touch of class. BOOM, done.
The premiere, luxury wine-tasting experience needed a symbol that conveyed their artistry, knowledge, and professionalism. The bow-tie in the corkscrew is a callback to how the sommeliers dress for their taste adventure. Crushed it.